{'It’s like they’ve erupted out of someone’s subconscious': the way horror has taken over contemporary film venues.
The biggest jump-scare the film industry has witnessed in 2025? The return of horror as a leading genre at the UK box office.
As a genre, it has notably exceeded earlier periods with a 22% year-on-year increase for the British and Irish cinemas: over £83 million this year, against £68 million the previous year.
“Last year, no horror film reached £10m at the UK or Irish box office. This year, five films have,” notes a cinema revenue expert.
The major successes of the year – Weapons (£11.4m), another hit film (£16.2 million), The Conjuring Last Rites (£14.98 million) and the sequel to a classic (£15.54m) – have all stayed in the multiplexes and in the public consciousness.
Even though much of the expert analysis highlights the singular brilliance of prominent auteurs, their successes point to something evolving between audiences and the style.
“I’ve heard people say, ‘Even if you don’t like horror this is a film you need to see,’” states a film distribution executive.
“Such movies experiment with style and format to produce entirely fresh content, connecting with viewers on a new level.”
But beyond creative value, the ongoing appeal of spooky films this year implies they are giving audiences something that’s much needed: therapeutic relief.
“Currently, cinema mirrors the widespread anger, fear, and societal splits,” observes a genre expert.
“The genre masterfully exploits common anxieties, magnifying them so that everyday stresses fade beside the cinematic horror,” explains a respected writer of horror film history.
Amid a global headlines featuring war, border tensions, far-right movements, and environmental crises, supernatural beings and undead creatures connect in new ways with filmg oers.
“It’s been noted that vampire cinema thrives during periods of economic hardship,” states an performer from a successful fright film.
“It’s the idea that capitalism sucks the life out of people.”
From film's inception, societal turmoil has shaped horror.
Scholars highlight the surge of early cinematic styles after the WWI and the chaotic atmosphere of the post-war Germany, with films such as early expressionist works and a pioneering fright film.
Subsequently came the economic crisis of the 30s and Universal Studios’ Frankenstein and The Wolfman.
“The classic example is Dracula: you get this invasion of Britain by someone from eastern Europe who then causes this infection that gets spread in all sorts of ways and threatens the Anglo-Saxon heroes,” notes a academic.
“Thus, it mirrors widespread fears about migration.”
The boogeyman of immigration shaped the just-premiered supernatural tale The Severed Sun.
The creator clarifies: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”
“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”
Maybe, the modern period of acclaimed, socially switched-on horror began with a sharp parody released a year after a polarizing administration.
It introduced a fresh generation of innovative filmmakers, including various prominent figures.
“That period was incredibly stimulating,” says a creator whose film about a violent prenatal entity was one of the period's key works.
“I think it was the beginning of an era when people were opening up to doing a really bonkers horror film which had arthouse aspirations.”
The same filmmaker, who is writing a new horror original, adds: “During the past decade, viewers have become more receptive to such innovative approaches.”
Simultaneously, there has been a revival of the genre’s less celebrated output.
Earlier this year, a independent theater opened in a major city, showing cult classics such as The Greasy Strangler, a classic adaptation and the 1989 remake of Dr Caligari.
The fresh acclaim of this “gritty and loud” genre is, according to the venue creator, a clear response to the formulaic productions produced at the theaters.
“It’s a reaction to the sanitised product that’s coming out of Hollywood. You have a film scene that’s more tepid and more predictable. A lot of the mainstream films are very similar,” he explains.
“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”
Horror films continue to upset the establishment.
“These movies uniquely blend vintage vibes with contemporary relevance,” says an specialist.
Besides the revival of the deranged genius archetype – with multiple versions of a classic novel imminent – he anticipates we will see scary movies in the coming years responding to our modern concerns: about tech supremacy in the years ahead and “monstrous metaphors in power structures”.
At the same time, a biblical fright story a forthcoming title – which depicts the events of holy family challenges after the messiah's arrival, and stars well-known actors as the sacred figures – is planned for launch soon, and will certainly cause a stir through the faith-based groups in the United States.</